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How much do backlinks cost?

Across 150 publishers selling links on LinkBourse, the cheapest placement on a site has a median price of $185, and the lowest listed price is $45. The median publisher has an Ahrefs DR of 64.

Listed prices from live listings as of Nov 2, 2026. Groups with fewer than 3 listings are left out.

Price by link type

Every active offer of that type. A homepage link and a guest post on the same site are counted separately.

Link typeMedianLowestSample
Guest post$204$45285

Price by Domain Rating

Cheapest offer per site, grouped by the Ahrefs DR the publisher lists.

Ahrefs DRMedianLowestSample
DR 40–59$139$5258
DR 60–79$208$4587
DR 80–100$278$755

Price by niche

Cheapest offer per site. A site listed in two niches counts in both. Most expensive first.

NicheMedianLowestSample
Automotive$268$1167
Gaming & Esports$262$1117
Education$230$4511
Food & Drink$217$813
News & Media$204$5635
Technology & SaaS$188.50$4556
Sports$184$7711
Travel & Tourism$182$957
Marketing & SEO$175$705
Real Estate$166.50$936
Business & Finance$162.50$5364
Lifestyle$154$5855
Health & Fitness$138$5514
Entertainment$137$6218
Fashion & Beauty$136$529
Home & Garden$122$5315

How these numbers are made

  • Only listings a buyer can order right now: live, with at least one active offer, from a publisher who is not suspended.
  • Median, not average: one $5,000 homepage link would otherwise drag a whole niche up.
  • Prices are what publishers ask, not what was paid. Buyers pay exactly the listed price; the only fee is the publisher's commission.
  • DR is the figure the publisher lists. Each listing page shows when its metrics were last updated.
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How much do backlinks cost? Prices by DR, niche and link type · LinkBourse