LinkBourse vs Adsy

The difference that decides a dispute is who counts the delivery. Approval is a human look at a URL at one moment in time. Whether the page still carries the link a quarter later is the buyer’s job to notice. On LinkBourse the platform measures it — impressions, clicks and a daily check that the placement is still live — and escrow releases against that measurement, refunding a shortfall pro rata. Everything else below follows from that one difference.

AdsyLinkBourse
What it isA marketplace for guest posts and links on publisher sites, where buyers filter a catalogue of donor domains by third-party metrics and order a placement.A marketplace for advertising services and placements where escrow releases against delivery the platform measured itself.
How the money is heldThe buyer funds the order, the publisher writes or accepts the post, and payment is released after the buyer approves the published URL.The buyer funds escrow before work starts. Money leaves escrow when the buyer accepts, when the auto-release window passes, or — for a measured placement — when the flight ends and the delivery figures are in.
Who counts the deliveryApproval is a human look at a URL at one moment in time. Whether the page still carries the link a quarter later is the buyer’s job to notice.The platform. Impressions and clicks are counted by our own tracker, and a link or placement is fetched daily to check it is still live, still followed and still indexable.
What happens on a shortfallRemoval after approval is handled case by case through support, and enforcement depends on the publisher still having a balance to debit.A pro rata refund, calculated from the measured delivery and paid without anyone opening a ticket. A placement pulled inside its retention window is reversed out of the seller’s balance.

What Adsy does better

  • A large catalogue of donor sites already onboarded, filterable on the metrics link buyers ask for first
  • Lower price points for links on small sites, where our floor would be too high
  • A publisher base that has been transacting for years

Buy there instead if: You are buying volume at the low end of the market and price per link is the only variable you optimise.

What is different here

  • Link liveness, rel attribute, anchor and indexation are re-checked every day for the whole retention period the seller committed to
  • A link that comes down inside its window is reversed out of the seller’s balance automatically
  • The retention commitment is a field on the listing rather than an informal understanding
  • Placements sit next to services from the same practices, so a campaign and its measurement are bought in one place

Buy here if: A link that quietly disappears in month three would cost you more than the link cost in the first place.

What is on sale here today

740 live services from 165 practices, from $5,000, median delivery 30 days. Counted from live listings when this page was last built, not from a press release.

Browse the catalogue →

Adsy is not affiliated with LinkBourse. Everything above describes publicly documented mechanics and carries no figures from their pricing; check the current terms at adsy.com.