Link insertions into pages that already earn traffic

A link inserted into an existing article is worth what that article is worth to somebody who arrived on it from search. So we qualify the page, not the domain. Our floor is roughly 300 organic sessions a month on that specific URL, flat or rising across the last two quarters. Below that we decline, and the domain's Ahrefs rating does not change the answer. What we check before an editor is contacted: URL-level organic traffic and the keyword set the page actually holds, in Ahrefs and Semrush. Wayback Machine snapshots at six-month steps, to see whether commercial outbound links were added after publication and later stripped out. A page that gained five and lost them again has been sold before and will be sold again after you. The publisher's own advertising page: a public rate card for editorial links is a decline, not an opening position. For Czech and Slovak publishers we check Seznam visibility separately, because a page can hold first-page Czech rankings on Seznam while third-party tools report almost nothing for it, and those are often the placements worth paying for. How the text gets written: We rewrite the two or three sentences around the link so it answers a question the existing paragraph already raises. If the page gives no honest reason to send a reader to your URL, there is no insertion, and we do not bolt a sentence onto the end of a section to manufacture one. You give us the destination and two or three phrasings you can live with; the published anchor is whichever reads correctly in that sentence, in Czech or in English. Exact anchor text dictated per placement, written into a contract, is not something we agree to. If that is in your brief, this is the wrong practice. Disclosure stays exactly as the publisher's policy requires. We do not ask an editor to remove a sponsored label or a nofollow, and we do not treat a nofollowed placement on a genuinely read page as a failure. Refusals: One link per publisher per client per quarter, and never two clients into the same page. Gambling, CBD, adult and loan affiliate destinations are declined outright. We also decline a target URL that is thinner than the page we are asking to link to it, because the editor notices and the ask costs us a contact we need next quarter. The Czech publisher pool is small enough that a burned editor is permanent. After placement: Every placement is re-checked at 90 and 180 days. Links disappear when a page is rewritten or an editor leaves; inside that window we replace at our cost or refund the publisher fee. We do not chase past 180 days, because by then the page has usually changed enough that the placement no longer belongs on it. Not for you if: You are counting placements per month against a unit cost, you need links pointed at a page built for the link rather than for a reader, or you want the site list before the qualification work is done. Agencies reselling this under their own name: we work directly with the brand. What you receive: Per placement, the host URL, its organic traffic on the day of placement, the published paragraph in full, a screenshot, the outlet and editor contacted, and the publisher's invoice where a fee was paid. Fees pass through at cost as a separate line with no margin, and we tell you when a fee was out of proportion to the page and we walked away. You also get the decline list, with reasons, which is usually the more useful half of the report.