Publishers
Who publishes what, where, and in which language. These entries are compiled from public sources so a media plan can be built before the publishers arrive here — they are records, not offers. None of them sells anything on LinkBourse yet, none carries a rate, and none carries an audience number we did not measure ourselves.
3 publications listed. Running one of them? List your inventory or open its page and claim it.
AdExchanger
adexchanger.com
Trade press for the buying and selling of programmatic advertising, published in English and read mostly in the United States. Covers DSPs, SSPs, identity, measurement and the antitrust cases around them, alongside an events business. The audience is ad operations, publisher monetisation and agency trading desks — the people who read a supply path diagram without needing it explained.
WebsiteAd techUnited StatesWorldwideAdMonsters
admonsters.com
Written for ad operations and publisher revenue teams: header bidding, ad server configuration, consent plumbing, viewability and the yield consequences of each. Combines articles with a long-running conference series where the same audience meets. Narrower and more technical than the general marketing trades, in English.
WebsiteAd techUnited StatesWorldwideExchangeWire
exchangewire.com
A London-based ad tech title covering programmatic trading, measurement and regional market structure, with more attention to European and APAC markets than its American counterparts. Publishes research and runs industry events. Read by supply-side and demand-side platform staff, publishers and agency trading teams, in English.
WebsiteAd techUnited KingdomWorldwide