AI Video Ads for Crypto, Edtech and Energy Advertisers

What a month of this produces: Six to nine finished concepts that disagree with each other, not sixty renders of one idea. Sixty variants tell your media buyer what he already knew about hook length. Six concepts built on different claims tell you which claim your market believes, and that answer outlives the flight it was learned in. The claim register comes before the first frame: We build a numbered register of every claim the creative is allowed to make, each with the source behind it and the name of the person at your company who signed it. Nothing enters a script that is not on that list. For a crypto client this is not editorial hygiene: MiCA Article 7 requires marketing communications to be fair, clear and not misleading and to be consistent with the published white paper, and the CNB can ask to see the trail. For an energy client, Directive (EU) 2024/825 applies from 27 September 2026, which lands inside your autumn flight, and generic environmental claims are gone with it, offset or no offset. For edtech, a learning-outcome claim needs a study behind it or a different verb. Disclosure and provenance: Article 50 of the EU AI Act has applied since 2 August 2026. Synthetic video has to be machine-readable as synthetic, and where a real-looking person appears the audience has to be told. We export with C2PA Content Credentials attached, keep the model and prompt log for every shot, and apply the platform's own scheme, Meta's AI info tag and TikTok's AIGC label, rather than letting the platform detect it later and label it for you at a moment you did not choose. How the work is actually made: Script first, storyboard in stills, then motion. Veo and Kling for photoreal plates, Runway for controlled camera moves, ElevenLabs where the voice is not a real one, Topaz for upres, and the finish in After Effects and DaVinci Resolve so that grade, typography and sound are decisions rather than model output. Masters ship as ProRes 422 with H.264 renditions at 9:16, 4:5, 1:1 and 16:9, cut for the safe area each placement actually leaves, which is not the same on Reels as on TikTok. Czech and English, written as two languages: Czech is inflected, so templated end cards break: a product name that reads correctly in the nominative is wrong in a call to action that needs the accusative, and no amount of font kerning hides it. We write Czech as Czech rather than as a translation layer over an English edit, and we recut the timing, because the same line runs longer. Not included: Media buying, bidding and budget allocation. Landing pages and post-click. Brand identity. Synthetic people presented as real customers, which we do not make at any budget; the honest version of that idea is filmed with actual customers under a separate engagement. Localisation past English and Czech. Who this is not for: Advertisers who want a variant machine at a per-asset rate. You will find one cheaper than us and it will do that job properly. Products still in stealth, where we cannot use the thing we are advertising. Teams whose legal or compliance function will not join one forty-five minute call at the start, because in these three categories that call is where the campaign is saved or lost, and without it we are guessing at what you are able to defend in public.